Antiques Show Marketing 101: Why promote when the show is still far away?

Antiques Show Marketing 101: Why promote when the show is still far away?
Antiques Show Marketing 101: Why promote when the show is still far away?

13 February, 2015

Antiques Show Marketing 101: Why promote when the show is still far away?

Certain aspects of show promotion and marketing should be done on an ongoing basis. First and foremost here is the web site, and web site updates. This not only helps with search engine optimization, but it keeps your name and brand in front of dealers and consumers, creating anticipation for the next event.

Other things to think about are graphics, branded photos for social media posts, event listings placed well in advance, occasional emails, and ongoing collection of email addresses.

I can tailor a promotion plan for your show. Contact me for a free consultation.